Free audit

ZENON

Local ads that bring in customers, not clicks

Built for the businesses on your street.

Google and Facebook ads for plumbers, dentists, salons, shops and restaurants, run by one person in Chapel Hill who answers the phone at (984) 259-8221 and reports in paying customers.

Get a free audit
  • Google Search
  • Local Services Ads
  • Google Maps
  • Facebook
  • Instagram
  • Short video ads
  • Landing pages
  • Call tracking
  • Monthly reports

About Zenon

Every place your customers look

I’m Kaleb Tessera, and Zenon is new. You’d be one of my first three clients: full attention, accounts in your name, and a refund if I don’t earn it.

See capabilities

Try it

See your ad before you spend a dollar

Put in your business and be honest about what a customer is worth. This is the same math I’d run with you in person.

Sponsored

Your Business | Plumber in Chapel Hill

Repairs this week, with a price before any work starts. Licensed and insured. Call now.

What it takes for the ads to pay for themselves each month
Ads, paid to Google or Meta$1,200
Management, after month one$750
Monthly total$1,950
Earned from each new customer$350
New customers to break even6
Get a free audit

Capabilities

Everything it takes to make the phone ring

Every account is set up in your name. You approve every ad before it runs, and you can leave any month with all of it.

  • ZENON

    Eight things, one monthly price, one person to call.

  • Google Search ads

    Your ad shows when someone nearby types the thing you sell.

  • Local Services Ads

    The badge ads at the very top. You pay per lead, in the trades that qualify.

  • Google Maps ads

    Your pin shows first when someone opens the map near you.

  • Facebook and Instagram

    For businesses people find by seeing them rather than searching for them.

  • Short video ads

    Send me phone clips of your shop or your work. I cut them into ads.

  • Landing pages

    One page with one job, if your site is slow or sends people in circles.

  • Call tracking

    A tracking number on your ads, so every call traces back to what caused it.

  • Monthly report

    One page: what you spent, who called, and what each customer cost.

How it starts

From a free look to a decision in 30 days

No contract and no long setup. You see the problem before you pay for anything, and you decide after a month of real numbers.

  1. Storefronts along Franklin Street in Chapel Hill at dusk, with streaks of car headlights

    First, a free audit

    I look at your Google listing, your website and what comes up when someone nearby searches for what you sell. You get a short video of what I found, and it’s yours either way.

  2. Green overhead highway sign pointing to US 15 and US 501 South toward Chapel Hill

    Within days, ads go live

    Accounts are set up in your name, and nothing runs until you’ve read it and said yes. You pay Google and Meta directly, so I never hold your ad money.

  3. Former Venable Tobacco Company warehouse, a brick building on South Roxboro Street in Durham

    After 30 days, you decide

    We sit down with the calls, the bookings and what each one cost. Keep going at $750 a month, or stop and keep everything I built.

East Franklin Street in Chapel Hill at night, shops lit and traffic lights green

Pricing

30 days for $399

Setup, ads, weekly changes and a report at the end. Your ad budget goes straight to Google or Meta; most businesses start between $500 and $1,500. If the month wasn’t worth it, I refund the $399.

  • Free audit video$0
  • Google listing tune-up, done same day$149
  • After the pilot, per month$750

Three businesses at the pilot price. After that, $500 setup.

Get a free audit

Who it’s for

Anyone with a door or a van

Based in Chapel Hill and glad to drive to you. If you’re farther away, we’ll do it by phone and video. Ads work the same in any town.

Kinds of local business and the ads I would start with
KindFor exampleWhere I’d start
HomePlumbers, HVAC, roofers, cleaners, paintersLocal Services, Search
HealthDentists, chiropractors, vetsGoogle Search
BeautySalons, barbers, nail studiosInstagram, Maps
FoodRestaurants, cafés, caterersInstagram, Maps
FitnessGyms, yoga, personal trainersFacebook, Instagram
AutoRepair, tires, detailingSearch, Maps
RetailBoutiques, bike shops, floristsInstagram, Maps
OfficeLawyers, accountants, tutorsGoogle Search

Questions

Fair questions

How much should I spend on the ads?

Enough to get a real answer in 30 days, and no more than you can lose without it hurting. For most local businesses that’s $500 to $1,500 for the month. The audit gives you a number for yours.

Do you guarantee a number of leads?

No, and be careful with anyone who does. I don’t control your prices or who answers your phone. What I can promise is honest numbers, weekly work, and the $399 back if the first month wasn’t worth it.

How fast will the phone ring?

Google Search can bring calls within days of going live, because those people are already looking. Facebook and Instagram take longer and suit things people buy on impulse.

I tried ads before and wasted money.

That’s common. The usual causes are paying for the wrong searches, sending people to a home page, and never tracking who called. The free audit shows if that’s what happened.

What if I leave?

You keep all of it. The ad accounts, the tracking and the ads are in your name from day one. I’m a user on your account, and you can remove me any time.

What’s new in marketing

More news